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Morning Nutrition Launch in collaboration with Concord Biotech in Gujarat, 16th October

Annapoorna Morning Nutrition launch program was held on 16th October 2023 in Bhetwada Primary School at Dholka Taluk in Ahmedabad district.


2,461 school children in 10 government schools of Dholka taluk will be served the chocolate flavour of SaiSure Malt Multi Nutrient Health Mix along with milk on all 5 days of the week. Launch for 2,230 children across two schools in Bhavnagar district will take place in the month of November. Thus, 4,691 children across 12 schools will receive morning nutrition every day in the State of Gujarat.


SaiSure Malt Multi Nutrient Health Mix is a multi-nutrient supplement with a malt-based composition, totally free of cost, for pregnant women, toddlers, preschool, and school children. It is designed to meet 50% of the recommended daily allowance (RDA) of most micronutrients. This health supplement is known to improve immunity, enhance cognition, optimize weight gain, increase bone mass, and ensure healthy blood. It is distributed with milk, provided by some states at government schools, and is available in Vanilla and Chocolate flavours. Thus, the tasty and highly nutritious SaiSure health mix with milk provided to school children in the morning makes it a wholesome drink.


10 grams of SaiSure powder with 10 grams Amulya milk powder and 2.5 grams of sugar for taste is added to it to give a delicious 150ml health drink.

Annapoorna Trust’s 3S principle advocates the role of Sarkara (Government), Sanstha (Good Institutions), and Samaja (Society and Individuals at large) in tackling large-scale and often vexing problems in our country today. Working in sync with this principle, Annapoorna Trust with Concord Biotech and the State Government is set to provide morning nutrition to 4,691 children in Gujarat.


Concord Biotech Limited is an R&D-driven biopharma Company that manufactures Active Pharmaceutical Ingredients (API) through fermentation and Semi-synthetic process and finished formulations. The company has two API manufacturing units and one finished formulation unit near Ahmedabad. Concord, founded in the year 2000, has transformed from a single-product company to a broad-spectrum solution provider, offering products across diversified therapeutic segments. Concord is globally known for its products and has a commanding presence in more than 70 countries worldwide. Concord believes that along with sustained economic performance, environmental and social stewardship is also a key factor for holistic business growth. As part of its CSR policy to create a meaningful impact on the communities and society at large, Concord focuses on healthcare, education, gender equality and empowerment of women, environmental sustainability, and rural development projects.


The launch program was well attended by many government officials. Sri K N Chavda – Joint commissioner for PM Poshan, Sri A D Joshi – District Supply Officer and Deputy Collector, Sri R M Chaudhary – District Primary Education Officer, Sri Pinkesh Bhai Patel – Taluka Prathmik Officer, Ms. Priti Patel – Mamlatdar of Dholka, Sri Ghanshyam Bhai Patel – Deputy Mamlatdar of Dholka and Ms. Viral Chauhan from Collector’s Office coordinating the day-to-day operations, were present.


From Concord Biotech, Ms. Megha Vaid – Director, and Retd. Col. S K Vaid, among others, were present.


Mr. Sai Prasad Ivaturi – Trustee and Treasurer; Mr. Santosh Allath – National Manager of Government Alliances; Mr. Jigish H Parikh – Gujarat State Lead, represented the Sri Sathya Sai Annapoorna Trust.


Sri R M Chaudhary – District Primary Education Officer, spoke at the event, ‘SaiSure Malt Multi Nutrient Health Mix is a highly nutritious health drink with vitamins and minerals along with reputed Amulya milk powder provided to children free-of-cost with support from Concord Biotech. Please do not waste this precious product, which is provided at the doorsteps of children. I thank Mr. Sai Prasad Ivaturi and Mr. Jigish H Parikh for having supported this cause and making this happen in the State of Gujarat.’


Healthy children are the building blocks of a healthy future in India. By serving balanced and filling morning nutrition, we strive to meet the nutrition gap in children from rural India and disadvantaged sections of society. “Let no child go to school hungry, ever!”

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